Today, sales happen before sales
Check how marketing, content and digital strategy are selling before the sale starts.
Read articleBlog
Sales.
8 entries
Prospecting - how to acquire business customers automatically, regularly and cheaply?
Prospecting, or how to acquire business clients in today's world? When acquiring business (B2B) customers, prospecting is crucial - and has been for thousands of years. After all, the idea of "first find and then go to your client with the perfect offer and proposal" has been the basis of trade and doing business since forever! Today we can do it faster, more efficiently and based on automation. Below you will receive a practical guide: from personas and UVP, through message templates and follow-up sequences, to...
Read article
Land and Expand strategy. Why is slower sometimes faster?
The Land and Expand strategy shows that sometimes slower is faster. Instead of immediately fighting for a large contract, you start with a small project, build trust and only then develop cooperation. This means less risk, lower costs and stable revenue growth. Check how this approach makes it easier to acquire customers, create lasting relationships and turn them into ambassadors of your brand.
Read article
Coming soonLanding page
Coming soon
Watch the previewComing soonCreating an offer
Coming soon
Watch the previewComing soonSales conversation
Coming soon
Watch the preview
The curse of knowledge: When you don't sell because you know too much.
The Curse of Knowledge - a trap that sellers, marketers and experts fall into. Paradoxically, the more you know about your product, industry or technology, the more difficult it is to convince others to trust and buy you.
Read article
UVP and USP. Stand out or die!
What is UVP, or Unique Value Proposition? In a saturated market, only those who stand out will survive. How to do it? There is...
Read article